Case Study: How Parolin Australia Upgraded to Shopify for a Faster, Smarter eCommerce Store

The Challenge

Parolin Australia is a leading supplier of professional karting products, with over 600+ items ranging from chassis and engines to parts and accessories. Their previous website wasn’t keeping up with the pace of their business.

• The site was slow and clunky for customers.

• Inventory management required double handling.

• It didn’t sync reliably with their ordering system.

• Every product update became a time-consuming task.

Originally, Parolin approached us at Troy Designs Studio for a website refresh. But after reviewing their setup, we saw an opportunity to do more than just “update” — we could transform their online store into a high-performance eCommerce system built for scale.

The Solution: Migrating to Shopify

Instead of patching up old tech, we migrated their entire catalogue to Shopify, an all-in-one platform trusted by over a million businesses worldwide.

By moving to Shopify, Parolin Australia now benefits from:

• All-in-one inventory & order management – no more double handling.

• Fast, reliable performance – a streamlined website that keeps up with customer demand.

• Mobile-first design – customers can shop anywhere, anytime.

• Easy checkout process – fewer clicks, faster conversions.

• Scalable growth – Shopify makes it simple to add products, update collections, and expand.

www.parolinaustralia.com.au

The Results

Parolin’s new Shopify website has already made a significant impact:

• Improved speed and reliability means a smoother experience for customers.

• Reduced admin time with synced inventory across all products.

• Future-ready scalability with Shopify apps, analytics, and integrations.

With the new system in place, Parolin Australia can now spend less time on manual updates and more time focusing on what matters — supporting racers and growing their business.

Why Shopify?

If you’re considering an eCommerce store in Australia, Shopify is one of the best platforms available. It’s trusted globally for:

• Secure payment gateways

• Built-in marketing tools

• Flexible shipping & tax settings

• 24/7 support and integrations

Whether you’re managing 15 products or 15,000, Shopify is designed to scale with your business.

Partner with a Shopify Expert

At Troy Designs Studio, we’re proud to be an official Shopify Partner. That means we don’t just build beautiful websites — we create eCommerce systems that work hard for your business.

From custom design and setup to migrations from other platforms, we’ll make sure your store is:

• Easy to manage

• Optimised for conversions

• Scalable for growth

Ready to Upgrade Your Online Store?

If your current website feels slow, clunky, or time-consuming to update, it might be holding your business back. Just like we did for Parolin Australia, we can help you move to a system that’s faster, smarter, and built to grow.